July

Objection handling masterclass – Everything you need to know.

26th July 2024 | Adviser Insights |
Turning client objections to income protection around

25th July 2024 | Adviser Insights |
This is advisers’ biggest mistake when it comes to protection sales

24th July 2024 | Adviser Insights |
$Which insurers offer fracture cover and how do they compare?$

Which insurers offer fracture cover and how do they compare?

23rd July 2024 | Added Value Benefits |
Less than one week to go…

22nd July 2024 | Weekly Roundups |
Claims, Consumer Duty and Added Value Benefits – Everything we discussed in our recent forums

19th July 2024 | Events, Everything you need to know |
Value added benefits – How do advisers bring them to life?

18th July 2024 | Events |
How to handle client objections to critical illness cover

17th July 2024 | Adviser Insights |
Making life (cover) less complex: The difference between trusts and beneficiary nomination

16th July 2024 | Royal London |
Introducing the newest Protection Guru…. Steve Davey

15th July 2024 | Weekly Roundups |
What to do when clients say ‘no’ to life cover

11th July 2024 | Adviser Insights |
How wealth advisers can join the dots with business protection

10th July 2024 | Adviser Insights |
How are clients using ‘Value Added Benefits’?

9th July 2024 | Events |
Help us help you and and you could win £100

8th July 2024 | Weekly Roundups |
Top tips for attracting professionals as clients

4th July 2024 | Adviser Insights |
Is business protection a huge opportunity for Mortgage advisers post-Consumer Duty?

3rd July 2024 | Adviser Insights |
MetLife make positive changes to EverydayProtect

1st July 2024 | Weekly Roundups |

June

Claims – What we do well and what can we improve? Part 2

27th June 2024 | Events |
Why wealth advisers can’t ignore protection post-Consumer Duty

26th June 2024 | Adviser Insights |
Who made the Protection Guru Awards shortlists?

24th June 2024 | Weekly Roundups |
Guardian increase amount paid for critical illness and your chance to win £100 of Amazon vouchers

17th June 2024 | Weekly Roundups |
Claims – What do we do well and what can we improve?

13th June 2024 | Events |
Why it is crucial mortgage advisers recommend income protection

12th June 2024 | Income Protection |
Which Income Protection Plans provide extra support to the terminally ill?

11th June 2024 | Enhanced Payments, Income Protection, Terminal Illness |
British Friendly provide more Child CI options for income protection

10th June 2024 | British Friendly, Product Updates |
Protecting the income of the self employed – 5 things you should read

7th June 2024 | Income Protection, Occupations |
What safety net do income protection plans offer if a client’s income drops?

6th June 2024 | Income Protection, Minimum/Maximum Limits, Sum Assured Limits |
What is immediate cover and is it worth it?

5th June 2024 | Business Protection, Critical Illness, Life Protection, Underwriting Limits, Underwriting Limits |
Royal London improve limits on income protection and their best kept secret

4th June 2024 | Product Updates, Royal London |
My PMI claim, a Triathlon update and World Bicycle Day

3rd June 2024 | Weekly Roundups |

May

How do proportionate benefits support claimants back into the workplace?

30th May 2024 | Income Protection, Return to Work |
A significant week in protection: Zurich’s Accelerate and GRiD’s Latest Data

28th May 2024 | Weekly Roundups |
Can Zurich’s ‘Accelerate’ Alleviate NHS Pressure? A Deep Dive into the New Medical Service

24th May 2024 | Product Launch, Product Updates, Zurich |
Consumer Duty – What have we learned so far? – Part 2

23rd May 2024 | Events |
who helps advisers introduce critical illness cover to young people?

22nd May 2024 | Children's CI, Critical Illness |
Protection Guru Awards 2024: Deadline Extended

20th May 2024 | Weekly Roundups |
Consumer Duty – What have we learned so far?

16th May 2024 | Events |
7Families – 10 years on

13th May 2024 | Weekly Roundups |
The stories behind critical illness claims

7th May 2024 | Claims |

April

When is automatic financial evidence required for business protection critical illness cover?

30th April 2024 | Business Protection, Underwriting Limits |
Legal & General Enhance CI Extra

29th April 2024 | Legal & General, Product Updates |
When do insurers request financial evidence for business protection life-only applications?

25th April 2024 | Business Protection, Underwriting Limits |
Age limits for life cover – how insurers compare

24th April 2024 | Critical Illness, Life Protection, Minimum/Maximum Limits, Minimum/Maximum Limits |
When will insurers waive defer periods for linked income protection claims?

23rd April 2024 | Deferred Periods, Income Protection, Waiver of Premium |
Join our Protection Forum

22nd April 2024 | Events |
My favourite support service so far!

22nd April 2024 | Weekly Roundups |
Individual protection underwriting limits – 4 things you should read

19th April 2024 | Critical Illness, Everything you need to know, Everything you need to know, Everything you need to know, Family Income Benefit, Income Protection, Life Protection |
What is a Second Medical Opinion Service and who offers them?

18th April 2024 | Added Value Benefits, Added Value Benefits, Added Value Benefits, Added Value Benefits |
Non-Medical Underwriting Limits on Income Protection Policies

16th April 2024 | Income Protection, Underwriting Limits |
Exciting Career Opportunity for a Protection Specialist at Protection Guru

15th April 2024 | Join the team |
How do critical illness plans cover parkinson’s disease?

11th April 2024 | Critical Illness, Critical Illness Conditions, Critical Illness Conditions |
Which Insurers are adapting Income Protection for Medical and Public Sector Professionals

10th April 2024 | Deferred Periods, Income Protection |
Which insurers offer suitable income protection cover for teachers?

9th April 2024 | Deferred Periods, Income Protection, Occupations |
Are protection products flexible enough to meet clients’ demands in 2024 and beyond? – Part 2

4th April 2024 | Events |
How do insurers compare on family income benefit non-medical underwriting limits?

3rd April 2024 | Family Income Benefit, Underwriting Limits |
What is the best solution for protecting against mental health issues?

2nd April 2024 | Income Protection |

March

How will emerging therapies change the way benign brain tumours are covered in critical illness?

28th March 2024 | Critical Illness, Critical Illness Conditions |
When will medical evidence be automatically requested for critical illness?

27th March 2024 | Critical Illness, Underwriting Limits |
Are protection products flexible enough to meet clients’ demands in 2024 and beyond?

26th March 2024 | Events |
Which Insurers offer free Income Protection Cover during underwriting?

21st March 2024 | Income Protection |
Life Insurance: Which Insurer Offers the Highest Non-Medical Underwriting Limits?

20th March 2024 | Underwriting Limits |
Who offers health checks and how do they differ?

19th March 2024 | Added Value Benefits, Added Value Benefits, Added Value Benefits, Added Value Benefits |
Protection Guru Awards now open for entries!

18th March 2024 | Weekly Roundups |
The year’s best claims stats and stories… so far

15th March 2024 | Claims, Claims, Claims |
Could we see an increase in Prostate cancer claims? Prostate Cancer Awareness month

14th March 2024 | Critical Illness, Critical Illness Conditions |
Who helps claimants administer their loved ones estate?

12th March 2024 | Added Value Benefits, Life Protection |
Protection Guru Shortlisted for Three Categories at UK Fintech Awards: Celebrating Innovation and Impact

11th March 2024 | Weekly Roundups |
Inspire Inclusion: 5 things to read on International Women’s Day

8th March 2024 | Added Value Benefits, Added Value Benefits, Added Value Benefits, Adviser Insights, Critical Illness, Income Protection |
Examining the Crucial Role of Terminal Illness in Life Assurance Policies

7th March 2024 | Life Protection, Terminal Illness |
What are the different protection premium types and who are they suited to?

6th March 2024 | Critical Illness, Income Protection, Life Protection |
Why I am excited to be a Women in Protection ambassador

4th March 2024 | Weekly Roundups |
Additional support for hospitalisation and overseas treatment – 4 things you should read

1st March 2024 | Children's CI, Enhanced Payments, Enhanced Payments, Income Protection |

February

Rare disease day – How critical illness policies are evolving to cover more rare diseases

29th February 2024 | Critical Illness, Critical Illness Conditions |
How do CI plans support claimants who have been hospitalised or suffered a serious accident?

28th February 2024 | Critical Illness, Critical Illness Conditions, Enhanced Payments |
My initial experiences when engaging with added value benefits

26th February 2024 | Weekly Roundups |
Insurer critical illness propositions – 6 things you should read

23rd February 2024 | Critical Illness, Showcase |
What is the difference between the term and benefit payment period on income protection?

21st February 2024 | Benefit Payment Period, Income Protection, Short Term Benefit |
Meeting your Consumer Duty obligations – how we can help

20th February 2024 | Adviser Insights |
Which plans provide extra support for obtaining treatment overseas?

15th February 2024 | Added Value Benefits, Critical Illness |
Let the industry know what you think at one of our exclusive events

12th February 2024 | Weekly Roundups |
Added value benefit propositions – 5 things you should read

9th February 2024 | Added Value Benefits, Added Value Benefits, Added Value Benefits, Added Value Benefits, Everything you need to know, Everything you need to know, Everything you need to know, Everything you need to know |
What return to work career support services do income protection providers offer?

8th February 2024 | Income Protection, Occupations, Return to Work |
Which critical illness plans support parents when their child is hospitalised?

7th February 2024 | Children's CI, Critical Illness, Enhanced Payments |
What support is available to carers through income protection insurance?

6th February 2024 | Added Value Benefits, Income Protection |
Is the current approach to cancer sustainable within critical illness?

5th February 2024 | Weekly Roundups |
How important is good nutritional health and what Support do insurers offer?

1st February 2024 | Added Value Benefits, Added Value Benefits, Added Value Benefits |

January

What is a vulnerable client and what should you do when you encounter one?

31st January 2024 | Events |
AIG increase access to income protection and become second insurer to apply a Thyroid exclusion to critical illness

29th January 2024 | AIG, Product Updates |
Why income protection insurance is essential – 4 things you should read

26th January 2024 | Everything you need to know, Income Protection |
Warding off serious injury before it happens: Which insurers Provide Access to Physiotherapy?

25th January 2024 | Added Value Benefits, Added Value Benefits, Added Value Benefits, Critical Illness, Income Protection, Life Protection |
How do different advisers approach vulnerable customers?

24th January 2024 | Events |
Exploring Cervical Cancer: Prevention, Diagnosis, Treatment, and Critical Illness Coverage

23rd January 2024 | Critical Illness, Critical Illness Conditions |
Guardian Life Essentials now live: Is it sad that Guardian need to launch this product?

22nd January 2024 | Guardian, Product Updates |
Which income protection plans include hospitalisation benefit?

18th January 2024 | Deferred Periods, Income Protection |
How to mitigate overinsurance risk on income protection: Who offers guaranteed benefits?

17th January 2024 | Income Protection |
Lots of announcments last week and a big week ahead!

15th January 2024 | Weekly Roundups |
Who offers Virtual GP services and how do they differ?

11th January 2024 | Added Value Benefits, Added Value Benefits, Added Value Benefits, Added Value Benefits |
What are the benefits of beneficiary nomination?

10th January 2024 | Life Protection |
Zurich improve free cover offering – How do insurers compare?

9th January 2024 | Free Cover, Life Protection |
Scottish Widows becomes latest insurer to adopt new ABI wordings

8th January 2024 | Product Updates, Scottish Widows |
Insurer claim stories all in one place!

5th January 2024 | Claims, Claims, Claims |
What is the Protection industry wishing for in 2024? (Part 2)

4th January 2024 | Events |
What is the Protection Industry wishing for in 2024?

3rd January 2024 | Events |
Happy New Year from Protection Guru

2nd January 2024 | Weekly Roundups |

December

How different would ‘A Christmas Carol’ be if key characters had insurance?

21st December 2023 | Added Value Benefits, Added Value Benefits, Added Value Benefits, Added Value Benefits, Christmas, Christmas, Christmas, Christmas |
The top 5 articles on Protection Guru in 2023

20th December 2023 | Adviser Insights |
10 to 6 – The most read articles on Protection Guru in 2023

19th December 2023 | Adviser Insights |
Happy holidays & thank you for all your support this year

18th December 2023 | Weekly Roundups |
Love Actually – What if the characters were your clients?

18th December 2023 | Christmas, Christmas, Christmas, Christmas |
Could you insure Santa?

15th December 2023 | Christmas, Christmas, Christmas |
What is vitality optimiser and how does it work?

13th December 2023 | Product Updates, Vitality |
Technology Trends and Industry Insights

11th December 2023 | Weekly Roundups |
Protecting the North Pole – Can insurance save Christmas?

8th December 2023 | Christmas |
non financially underwritten Income Protection: What you should know

7th December 2023 | Income Protection |
What are the differences between guaranteed, reviewable and age-banded premiums?

5th December 2023 | Critical Illness, Income Protection, Life Protection |
Royal London make significant enhancements to Critical Illness cover

4th December 2023 | Product Updates, Royal London |
Can added value benefits keep the north pole running?

1st December 2023 | Added Value Benefits, Added Value Benefits, Added Value Benefits, Added Value Benefits, Christmas, Christmas, Christmas, Christmas |

November

New preventative services added to Guardian Anytime

30th November 2023 | Guardian, Product Updates |
How to obtain inexpensive children’s critical illness cover

29th November 2023 | Children's CI, Critical Illness, Life Protection |
Empowering insights and initiatives and what is your wish for 2024?

27th November 2023 | Weekly Roundups |
Better documentation, consumer duty, engaging with tech – Everything we have discussed in our forums in the last three months

24th November 2023 | Events |
Can consumer documentation be simplified and what have Insurers progressed – Insurer views

23rd November 2023 | Events |
Are we singling out adopted clients and everything else that happened last week

20th November 2023 | Weekly Roundups |
Aviva updates critical illness definitions to align with ABI minimum standards

20th November 2023 | Aviva, Product Updates |
How could (and should) consumer documentation be simplified – Adviser views

15th November 2023 | Events |
The Perception Gap, Maximising Client Security and simplifying consumer documentation – a thought provoking week

13th November 2023 | Weekly Roundups |
Closing the Perception Gap: AMI Report Unveils Growth and Opportunities in Protection Industry Amid Consumer Realities

8th November 2023 | Product Updates |
Enhanced Healthwise Benefits: The Exeter’s Commitment to Customer Well-being

7th November 2023 | Product Updates |
A case study for Terminal Illness, simplifying consumer documentation and the much anticipated AMI ViewPoint

6th November 2023 | Weekly Roundups |
Trauma Benefit: The Lifeline for Income Protection Plans When Life-Altering Injuries Strike

2nd November 2023 | Enhanced Payments, Income Protection |
Lung Cancer Awareness Month – How do critical illness plans cover lung cancer?

1st November 2023 | Critical Illness Conditions |

October

Lessons learned from Consumer Duty implementation – insurer views

31st October 2023 | Events |
Supporting clients through significant life events and how tech can support advisers

30th October 2023 | Weekly Roundups |
Addressing the income needs of different demographics – Everything you need to know

27th October 2023 | Everything you need to know, Everything you need to know, Occupations |
Lessons learnt from Consumer Duty implementation – Adviser views

26th October 2023 | Events |
The stories behind Income Protection Claims

25th October 2023 | Claims |
Legal & General amend Private Diagnostics and Fracture cover offerings

24th October 2023 | Added Value Benefits, Legal & General, Product Updates |
Redefining Critical Illness Insurance: Industry Moves and Debates

23rd October 2023 | Weekly Roundups |
Everything you need to know about index-linked cover

20th October 2023 | Cost of living, Critical Illness, Income Protection, Life Protection |
Should the Protection Industry pay more attention to the menopause?

18th October 2023 | Critical Illness, Income Protection, Life Protection |
Consumer Duty three months on, world mental health day and did you spot yourself?

16th October 2023 | Weekly Roundups |
How can protection plans help clients manage their mental wellbeing?

12th October 2023 | Added Value Benefits, Added Value Benefits, Added Value Benefits, Added Value Benefits |
Is stress covered within income protection plans?

11th October 2023 | Claims, Income Protection |
a big announcement for the critical illness market AND A WEEK OF CELEBRATION

9th October 2023 | Weekly Roundups |
Personal Protection Age limits – 3 things you should read

6th October 2023 | Critical Illness, Income Protection, Life Protection, Minimum/Maximum Limits, Minimum/Maximum Limits, Minimum/Maximum Limits |
Improving engagement with Tech – What advisers want

4th October 2023 | Events |
Critical illness age limits – How do insurers compare?

3rd October 2023 | Critical Illness, Minimum/Maximum Limits |
An exciting week rounded off with the PRotection Guru Awards!

2nd October 2023 | Weekly Roundups |

September

Who’s in contention? Everything you need to know about the Protection Guru Awards shortlists

29th September 2023 | Protection Guru Awards |
How can insurers better engage with the technology advisers use (part one)

26th September 2023 | Events |
Scottish Widows’ critical illness proposition

25th September 2023 | Showcase |
Does Aviva’s purchase of AIG benefit the UK Protection market?

25th September 2023 | Weekly Roundups |
Income Protection Propostions – 4 things you should read

22nd September 2023 | Everything you need to know, Income Protection |
What is executive income protection and who offers it?

21st September 2023 | Business Protection, Income Protection |
What are the age limits for income protection insurance?

20th September 2023 | Income Protection, Minimum/Maximum Limits |
Streamlining Claims, Expanding Inclusivity, and Promoting Transparency

18th September 2023 | Weekly Roundups |
Understanding Zurich’s new Critical Illness Proposition – Three things you should read

15th September 2023 | Zurich |
Why should all parents consider childrens critical illness cover?

14th September 2023 | Children's CI, Critical Illness |
Which business protection policies offer free legal support?

13th September 2023 | Added Value Benefits |
AIG Critical Illness Showcase Page

12th September 2023 | Showcase |
11th September 2023 | Zurich |
Zurich income protection showcase

11th September 2023 | Showcase |
Zurich critical illness showcase page

11th September 2023 | Showcase |
Zurich Showcase page

11th September 2023 | Showcase |
The key takeaways from a packed week

11th September 2023 | Weekly Roundups |
When is medical evidence automatically requested… Everything you need to know

8th September 2023 | Everything you need to know, Everything you need to know, Everything you need to know, Everything you need to know, Underwriting Limits, Underwriting Limits, Underwriting Limits, Underwriting Limits |
Zurich unveils major Critical illness revamp: What you need to know

7th September 2023 | Product Launch, Product Updates, Zurich |
Financial Watch: Consumer Duty in Action, New Protection Offerings, and Industry Insights

5th September 2023 | Weekly Roundups |
Using claim case studies to save protection policies – 5 things you should read

1st September 2023 | Claims, Claims, Claims, Cost of living, Critical Illness, Income Protection, Life Protection |

August

A landmark claim for Guardian

29th August 2023 | Weekly Roundups |
Royal London increase limits for automatic medical evidence on life cover

23rd August 2023 | Product Updates, Royal London |
A welcome focus on insurer claims processes

21st August 2023 | Weekly Roundups |
Register for a protectiongurupro webinar

15th August 2023 | Events |
Why added value benefits are so important

14th August 2023 | Weekly Roundups |
Are fluctuating earnings as common as we think?

8th August 2023 | Income Protection |
How can insurers better engage with Tech to make advisers lives easier?

7th August 2023 | Weekly Roundups |
Royal London Helping Hand Showcase Page

4th August 2023 | Showcase |
Which income protection plans include children’s critical illness cover?

3rd August 2023 | Children's CI, Income Protection |
The income protection product feature that can have a big impact on cost

2nd August 2023 | Deferred Periods, Income Protection |
What advance life insurance payments do insurers offer when an estate is going through probate?

1st August 2023 | Funeral Cover, Life Protection |

July

How Protection Guru are supporting adviser with their Consumer Duty requirements

31st July 2023 | Weekly Roundups |
Everything we covered in our latest forums – 5 things you should read

28th July 2023 | Events |
Annual Statements – What progress has the industry made, and what more needs to be done? PART 2 July forum Recap

25th July 2023 | Events |
Revolutionising The Adviser Market: How Consumer Duty Spurs Quality-Focused Protection Recommendations

24th July 2023 | Adviser Insights, Consumer Duty, Critical Illness, Income Protection, Life Protection, Technology |
A week of exciting announcements for Protection Guru!

24th July 2023 | Weekly Roundups |
Recent claim case studies and stories – 4 things you should read

21st July 2023 | Claims, Claims, Claims, Critical Illness, Income Protection, Life Protection |
ProtectionGuruPro to provide fully underwritten pricing in partnership with UnderwriteMe

20th July 2023 | Product Updates |
Legal & General launch later life care support to individual protection clients

20th July 2023 | Legal & General, Product Updates |
Introducing Jo Legg – The newest Protection Guru

19th July 2023 | Weekly Roundups |
How does smoking impact your clients’ chances of suffering from a critical illness?

18th July 2023 | Critical Illness Conditions |
A new protection guru as consumer duty deadline looms!

17th July 2023 | Weekly Roundups |
Should all insurers issue annual statements on all plans?

12th July 2023 | Events |
Plugging gaps, Annual Statements and Consumer Duty

10th July 2023 | Weekly Roundups |
How to match a recommendation to your clients unique scenario – 4 things you should read

7th July 2023 | Critical Illness, Income Protection, Life Protection |
What child critical illness options do insurers provide?

6th July 2023 | Children's CI, Critical Illness |
The Exeter plug a gap and support vulnerable clients with two new features

4th July 2023 | Product Updates, The Exeter |
Annual statements, Barriers to protection and the self-employed

3rd July 2023 | Weekly Roundups |

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