Royal London Showcase Page (Draft)
For general enquiries, technical help and web support, making a claim and pre-sale underwriting enquiries:
(Lines open 9am – 5pm Monday to Friday)
Protection Guru has worked with Royal London to create a concise objective analysis of their product range.
Royal London in their own words
We’re the UK’s largest mutual life, pensions and investment company. When we first opened our doors in 1861, we wanted to help people to help themselves. And it’s been our way of thinking ever since.
As a mutual, we’re different to other organisations. Our core philosophy is that we exist for one sole purpose – to deliver the best possible experience and outcomes for our customers. As we’re run purely for the benefit of our customers, we focus on the things that matter to them – honesty, value and outstanding service.
At Royal London, we understand everyone’s unique. That’s why our protection proposition isn’t a ‘one size fits all’.
Our range of flexible cover options through our Personal Menu Plan and Business Menu Plan give your clients choice, as they mix and match a range of covers and benefits so you can be confident you’re building a protection plan that’ll be as individual as they are.
And with a range of sales tools, support and personal service, we’re dedicated to helping you provide the tailored service your clients will truly value.
Plus our Helping Hand service gives your clients access to tailored practical and emotional support, so everyone can get the help they need, when they need it.
The ability to tailor cover to client’s needs
Mix and Match cover
Royal London’s personal and business menu plans enable clients to mix and match the cover that is most suitable for them and their budget whether that is Life Cover, Critical Illness or Income Protection.
Diabetes Life Cover
For clients that might otherwise find it difficult to obtain cover, Royal London offers Diabetes Life Cover which provides more flexible underwriting for those with diabetes and rewards those that keep the condition under control.
Lifestyle Reviews
Clients that have been given an increased premium due to lifestyle choices such as smoking can ask for a lifestyle review. If they have made positive changes to their lifestyle they may be able to benefit from reduced premiums.
Comprehensive Critical Illness Cover
Royal London’s Critical Illness Cover is comprehensive as standard with broad cover for the most commonly claimed on conditions. For additional payment conditions they will pay 25% of the sum assured up to £25,000.
Flexible Family Cover
Children’s Critical Illness can be added or removed at any time so clients do not need to pay for cover they cannot claim on. Clients have a choice of enhanced or standard cover depending on the breadth of cover required and budget.
Advanced Surgery Benefit
If a client requires one of 12 different types of surgery covered within Royal London’s full critical illness payment conditions, they will pay out in full as soon as they are placed on an NHS waiting list.
Children's Conversion Option
Where a client has Enhanced Children’s Cover, their child is able to take out a standard critical illness plan of up to £50,000 without any medical underwriting within 6 months of the child cover ending.
Free Cover
For Life Protection and Critical Illness (personal or business protection), the client or business is covered for the sum assured up to £1m or £500k respectively from the date the full application is received for up to 90 days or until the plan is put in force.
Income Protection Choices
Royal London’s Income Protection includes Fracture Cover and Hopitalisation Benefits as standard. A wide range of deferred period options are offered along with full term and 1, 2 and 5 year limited benefit payment periods.
Tools and support to help protection conversations
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Tools to Support Conversations
Technical Support
Business Support
A personalised service
Supporting advisers
Royal London provide advisers with named case managers, a direct line to underwriters and full support from business development managers.
5 star service
They have been recognised for the 8th year running by the Financial Adviser Service Awards as having a 5-star service and continue to look for new ways to support advisers.
Efficient Processes
80% of applications are given an immediate decision and Royal London have added status checks for applications, the ability to download client packs and online trusts.
Making sure the proceeds of a claim go to the right people
In the event of a claim it is very important that the proceed from a clients’ protection plans go to the right people. Where this is a death claim , the last thing potential beneficiaries will want is for the money to be tied up in the deceased persons estate which can sometimes take months to sort out.
Royal London offer advisers a range of options covering simple needs or more complex needs to help ensure that the proceeds of a claim go to the right people and can bypass the clients’ estate.
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Making sure the right people benefit
Simple needs
For single life products which are not written on a life of another basis, clients can nominate up to 5 beneficiaries when completing the application. The beneficiaries are then written into the terms and conditions and on death Royal London will pay the proceeds directly to them. The beneficiaries can be changed at any time by informing Royal London.
Complex needs
Where a client’s situation is a little more complex, Royal London offers online, signature free trust capabilities as part of the application. All relevant parties wll receive a copy of the trust once completed.
If you are unable to complete the trust for any reason in advance of the application, Royal London provide PDF trust forms which only require the signature of the policyholder. Royal London only need to see a copy of this trust to register it to the policy.
Making sure the right people benefit
Simple needs
For single life products which are not written on a life of another basis, clients can nominate up to 5 beneficiaries when completing the application. The beneficiaries are then written into the terms and conditions and on death Royal London will pay the proceeds directly to them. The beneficiaries can be changed at any time by informing Royal London.
Complex needs
Where a clients’ situation is a little more complex, Royal London offer online, signature free trust capabilities as part of the application. All relevant parties wll receive a copy of the trust once completed.
If you are unable to complete the trust for any reason in advance of the application, Royal London provide PDF trust forms which only require the signature of the policyholder. Royal London only need to see a copy of this trust to register it to the policy.
2021 Claims Statistics
Life Protection |
Critical Illness |
Income Protection |
Business Protection |
|
Percentage of overall claims paid |
96% |
91.7% |
90.4% (including existing claims in payment) |
96.7% |
Total amount paid |
£146.6m |
£136m |
£4.1m |
£9.9m |
Average claim |
£79,569 |
£70,228 |
£4,952 p.a. |
N/A |
Average age of claimant |
60 |
51 |
38 |
N/A |
A free cover claim story
Areas for improvement
- Royal London do not offer access to virtual GP services
- Could look at offering a simple low cost critical illness plan
Protection Guru has worked with Royal London to create a concise objective analysis of their product range. Royal London have had input to the design of this page and contributed to the cost of the construction and maintenance, however Protection Guru have maintained editorial control over the content to ensure objectivity.
