Category: Adviser Insights
When hearing is the job: why own-occupation cover matters more than you think
Learn why own-occupation income protection is crucial when hearing is essential, using pilots and other roles to highlight gaps in UK cover and claims.
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The psychology of scroll-stopping content for protection advisers
Learn the psychology behind scroll-stopping social content for protection advisers—attention triggers, emotion, platform tactics, and compliance-friendly trust builders
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A major win for mortgage providers in the FCA’s Open Finance vision, while life insurers look set to miss out on billions.
FCA’s Open Finance roadmap prioritises mortgages and SME lending, sidelining protection insurers—risking lost value unless the sector shapes PRISM in 2026.
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The Evolving Definition of Heart Attack in Critical Illness Policies – Part Two
Explore the evolving definition of heart attack in critical illness policies. Learn about the ambiguities in diagnosis, advances in cardiac imaging, and how insurers are providing clarity for claimants.
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The power of native posting: Learning the language of social networks
Learn how native posting boosts engagement by tailoring content to each social platform’s tone, style and algorithms. Discover best‑practice tips for LinkedIn, Instagram, TikTok and Facebook to maximise reach and credibility.
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The Evolving Definition of Heart Attack in Critical Illness Policies – Part One
Explore the evolving definition of heart attack in critical illness policies over the past 40 years. Understand the advancements in diagnostic technology, the role of troponin testing, and the impact on insurance claims
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Aligning the algorithms: How to plan content calendars that work for each platform
Learn how to align your social media content with platform algorithms to boost visibility, engagement, and consistency across LinkedIn, Facebook, Instagram, and TikTok.
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Stop selling protection – Week 10 (10-week mistake series)
Discover why protection isn’t something to sell but a core part of great financial advice. Learn how shifting your belief transforms client conversations and strengthens their financial plans.
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Week 9 – Stop expecting client objections (10-week mistake series)
Discover how to stop creating client objections by leading protection conversations with calm conviction. Build confidence, prevent pushback, and strengthen every advice discussion.
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What can advisers do to prevent consumers abandoning the protection process?
Discover why consumers abandon the protection process and learn practical ways advisers can boost engagement, highlight value, and reduce drop‑off.
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Week 8 – Do not undermine your own advice (10-week mistake series)
Discover why advisers often undermine their own protection advice, how silence can shift client trust, and practical coaching tips to hold strong recommendations with confidence.
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