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50 days remaining on the ProtectionGuruPro free trial and everything else we covered last week

50 days remaining on the ProtectionGuruPro free trial and everything else we covered last week

I’ll start today’s weekly round-up by reminding readers of our ProtectionGuruPro free trial, which now has 50 days remaining (running until the 31st August). Anyone who hasn’t yet tried it can access ProtectionGuruPro here. There’s no limit on the number of reports you can run during the free trial, all you need to do is login using your Protection Guru website login details.

We’ve already had lots of advisers using ProtectionGuruPro, running quality comparisons across a range of protection products including income protection, critical illness and life cover. It’s been particularly interesting crunching the MI data and examining how express questions and product filters are being used to drive personalised comparisons and ‘ski downhill’ from the optimal recommendation.

It’s also 50 days until submissions and voting close for this year’s Protection Guru Awards. We’ve had some fantastic submissions already, including powerful claim stories and examples of advisers delivering excellent protection advisers. A reminder as well that our insurer awards are exclusively voted for by advisers.

The full details of all the categories and awards can be found here: Protection Guru Awards 2022.

Elsewhere on Protection Guru last week we started the week with an insight on Monday looking at how insurers keep advisers and clients up to date during the claims process. This valuable insight highlighted the various ways insurers communicate updates and decisions during the claims process.

On Tuesday we featured a guest insight written by Holly Hill, IHT planning specialist adviser at John Lamb Hill Oldridge, on how life insurance can provide an effective inheritance tax planning solution. With recent HMRC figures showing an extra £100m collected in inheritance tax from UK households in the first 2 months of the financial year, up 10% on last year, this was a very timely insight.

With Income Protection Awareness Week (IPAW) coming up in September, on Wednesday we turned our attention on what the difference is between IP term and benefit payment period. For those not familiar with income protection, and indeed many client’s, this can sometimes cause confusion. Our insight, in support of IPAW and featuring an excellent 1 minute explanatory video from Matt Chapman, included details on what each insurer offers, as well as information on how to use ProtectionGuruPro to compare plans.

Finally, we finished the week on Friday with a round-up of insights helping to highlight how advisers can select the most suitable protection solution for their clients, using ProtectionGuruPro.

To kick off the week on, we looked at how BrokerIQ is supporting brokers’ interactions with their clients.

BrokerIQ is a Customer Engagement platform built specifically for mortgage and insurance brokers to communicate, share and upload documents, automate various processes and engage with clients.

Users of can access our comprehensive analysis here. You can also view our research of other client portals by clicking here if you’re curious about other client-facing solutions.

On Thursday we looked back at our June AdviceTech Forum. With the help of our knowledgeable panellists, Jane Hodges, Money Honey Financial Planning and Setul Mehta, The Openwork Partnership, we explored “Advisers Going Digital

During the session we asked advisers if they intended to digitsie more of their business within the next 2 years and 100% said yes.  We also asked what advisers felt were the main barrier they faced when looking at digitisation.  61% of our attendees said it was the lack of cohesion between systems and 31% said it was poor data quality.

If you missed the session, don’t worry, the full audio recording and transcript can be found here.

Last but not least, there is still time to register for our AdviceTech Forum in July, where we will be discussing Integrations and, in particular:

  • What innovations are we likely to see in the next year?
  • What big initiatives do platforms, providers and tech vendors have on their agenda?
  • What are their biggest challenges and how are they addressing them?

For more details and to reserve your space, please click here.

About The Author


Rob Harvey supports Protection Guru in it’s detailed research & benchmarking of protection products and features. He works alongside the team in helping drive product innovation and improvements with insurers and engages with adviser firms in ensuring they have the right tools & resources at their disposal to deliver the best protection advise. Prior to joining Protection Guru Rob spent 9 years at protection specialists Drewberry, where he worked as an adviser, learning & development manager and finally head of health & protection. In his spare time and when not out enjoying the pubs & bars of Brighton, Rob collects vintage clothing, is an historic motor racing enthusiast and avid country walker.

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