
Why We Like Royal London’s Dual Life

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Posted by Jason Coleman | Mar 6, 2025 | Adviser Insights, Life Protection | 2 |
Jason joined Protection Guru from Guardian Financial Services in January 2025. He’s been in Financial Services since 1988, his two passions are helping people to develop and Protection, the latter of which he fully immersed himself into in 2017. Ever curious, Jason is also a Six Sigma Green Belt, a certified Coach and a hugely experienced Learning and Development Practitioner with a keen eye for detail and an ability to make the complex appear simple. A bibliophile and dog lover Jason can often be found walking his dog, Ziggy, or with his nose in a book.
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Hi The dual life sound great BUT Royal London are not the most competitive with regard to premium and i guess the dual life option will increase the premium further. For first time buyers this could be a financial challenge is this correct. ?
Peter, this is exactly the sort of challenge that Protection Guru Pro is designed to address. It is worth remembering that since Consumer Duty, the FCA now require advisers to consider contracts based on more than price alone. That is not to say that cost is not important. In our experience, we find several insurers like Royal London offer significantly better quality products for only a few pounds more.
Protection Guru Pro gives you the ability to compare products based on price and quality to identify best value. There is also a feature that lets you input a client’s maximum budget so you can create an analysis that only features plans within their budget.
If you have not seen Protection Guru Pro you may want to sign up for one of our free training sessions on giving advice on different products when you can also qualify to use the service for free for up to 60 days. See here for more information on the training sessions https://protectionguru.co.uk/register-for-a-protectiongurupro-webinar/