If you’re new to Protection Guru Pro, it helps you compare protection policies on quality as well as price, so you can recommend genuine value rather than simply the lowest premium. Critical Illness definitions are assessed by an independent panel of practising doctors, giving you a deeper understanding of the cover behind the price.
Every comparison produces a clear, Consumer Duty-ready report that documents why you made your recommendation. The system compares Life Cover, Critical Illness, Income Protection, Family Income Benefit and Business Protection, making it easier to evidence suitable client outcomes.
The short video below demonstrates how to compare new Critical Illness plans. It covers selecting the cover type, term, sum assured and children’s cover, filtering by budget and product features, and using quality scores alongside premiums to help you identify the most appropriate recommendation for your client.
The resulting report provides a detailed condition-by-condition comparison of the policies considered, giving you a robust audit trail to support your recommendation if it is ever questioned or challenged.
Watch the Critical Illness Demo
Start Your Free Trial
Please wait until you have a live client case before starting your free trial, so you can experience the full value of the system in a real advice scenario.
