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Best use of video social media

The criteria

Examples of use of video in social media by an adviser to promote protection. Entrants must demonstrate the level of engagement achieved, how this has had a positive impact on their business and/or how they have reached people they might not have had contact with otherwise.

Shortlist:

COVERMYBUBBLE

KARLA EDWARDS – THE PROTECTION PARENT

LIFESEARCH

NINA BROWN – PAM BROWN MORTGAGES

winner

KARLA EDWARDS

– THE PROTECTION PARENT

Why they won

Entertaining, educational and hilarious are not often terms used when describing the marketing of life insurance, however the winner of this award manages this day in day out. Combining hard hitting messages with comedy Tik-Tok sketches really makes this adviser stand out from the crowd.

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