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After a challenging 2020 we feel it is important to reward the hard work and professionalism of the protection industry, who have worked tirelessly during the pandemic to ensure that clients have the cover they need, and that products adapted to reflect changing requirements.

As such we have created the Protection Guru Awards to celebrate the leading lights of the protection industry with recognistion to new entrants through to established names.

We aim to differentiate our awards from others in the industry by including innovative categories:

  • Recognising the growing use of social media to engage consumers with protection.
  • Acknowledging advisers/advice firms who are new to the protection market.
  • Celebrating firms who may not be protection specialists but still put protection at the heart of the advice they give
  • Rewarding the insurers who offer the best propositions to suit different consumer needs.

All insurer awards will be voted for by adviser readers of Protection Guru

Categories, Criteria and how to enter

To review the criteria, download an entry form and/or submit an entry follow the below links to the relevant awards. 

If you would like to vote on the insurer awards please follow the link to the insurer awards.

Individual Adviser Awards

Adviser Firm Awards

Insurer Awards

Prestige Awards

Confirmed Sponsors




Sponsorship & Tables

To find out more about sponsorship opportunities or how to book a table at the luncheon, contact one of the team below.

Adam Higgs


Telephone: 0203 457 9986

Robert Harvey


Telephone: 0203 457 9988

Samantha Smith


Telephone: 0203 457 9985

Covid safety statement

The health and safety of our attendees and staff is our top priority and so we will continue to monitor developments in relation to the Covid-19 pandemic and will follow Government guidance on public gatherings.

We will be working with the host venue of our Awards luncheon, as well as catering, AV and all external contractors to ensure that we provide a safe environment for everyone attending the event.

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